版权信息

Branding: A Very Short Introduction by Robert Jones.
Copyright © Robert Jones 2017
Branding: A Very Short Introduction, First Edition was originally published in English in 2017.
This licensed edition is published by arrangement with Oxford University Press.
Yilin Press, Ltd is solely responsible for this bilingual edition from the original work and Oxford University Press shall have no liability for any errors, omissions or inaccuracies or ambiguities in such bilingual edition or for any losses caused by reliance thereon.
Chinese and English edition copyright © 2023 by Yilin Press, Ltd
All rights reserved.
著作权合同登记号 图字：10-2019-588号

书  名　牛津通识读本：品牌学

作  者　（英）罗伯特·琼斯

译  者　史正永 丁景辉

责任编辑　陈锐

出版发行　译林出版社

ISBN 　　9787544796927

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